Google, WHCD
Product Showcase at White House Correspondents Event
Experiential Design, Environmental Design
Google’s showcase during White House Correspondents Event in Washington, DC.
Creative storytelling elements were used to build themed vignettes, showcasing current and upcoming Google products for press and distinguished guests.

Google Art Project vignette entrance neon installation.

Digital screens integrated into classic art frame illustrations showcasing Google's Art Project visuals.

YouTube vignette entrance.

Main area with entrances to different vignettes on both sides.

Neon sign flickers to reveal Google & Hollywood Reporter names in intervals.

What I did:
Concept Development
Environmental Experience Design
Client Presentations
3D Modeling and Rendering
Production Drawings
Credits:
Susan Retterbush - Creative Director
Vanessa Noritz - Environmental Design
MKG / Pink Sparrow - Production and Installation

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